It all began in 2015. Two newly wed dinosaur enthusiasts wanted to learn more about dinosaurs. And what better way than to start a podcast?
I Know Dino was years in the making. Both Garret and Sabrina were huge fans of dinosaurs as kids, but it took several years of dating before they realized they had that in common (thank you American Museum of Natural History for bringing them together on this front).
They started visiting dinosaur museums everywhere they traveled, and soon realized there are many amazing dinosaur sites to see. To keep track, they started their dinosaur museum map.
But it wasn’t enough. At the time, there weren’t any podcasts dedicated to dinosaurs, and so the couple decided to give it a shot.
Now:
- 240+ episodes,
- 1 million+ downloads,
- 100+ interviews with paleontologists around the world, and
- 2 Apple Podcast features later,
they still love talking about dinosaurs all day, every day.
After all, dinosaurs are a gateway to science. (And Garret and Sabrina have built a community around dinosaurs!)
About I Know Dino
I Know Dino publishes new episodes every Wednesday.
Episodes are typically 30 minutes to an hour long, and include:
- The latest dinosaur news (new dinosaurs are discovered almost weekly)
- Interviews with paleontologists, paleoartists, writers, and others who work with dinosaurs in some capacity
- The “dinosaur of the day” segment, focused on a dinosaur (usually) requested by a listener
- A fun fact (Garret likes to go down rabbit holes, or Oryctodromeus burrows, whichever you prefer).
Listeners of I Know Dino are big dinosaur enthusiasts, and are highly engaged. The I Know Dino team gets lots of news alerts, dinosaur requests, dinosaur stories, and more from their audience.
Stats
Number of total downloads:
1,000,000+
Monthly downloads (average):
44,000+
Traffic sources:
- Apple Podcasts
- YouTube
- Stitcher
- Spotify
- Google Podcasts
- Pocket Casts
- Podbean
- iknowdino.com
- More
Number of followers (on all social media platforms):
12,300+
Demographics of listeners:
- 100% are dinosaur fans
- Mostly adults ages 18-44
- 7 out of 10 in North America
- Listeners in over 100 countries
Sponsorship Policies
I Know Dino content is evergreen. Garret and Sabrina work with partners to create talking points based on what you want to highlight. All messages are live read to maximize listener engagement. And it works!
All partners get:
- 15 second pre-roll at the beginning
- 1-2 minute mid-roll between segments
- Featured in show notes and newsletter
Testimonials
Awesome Podcast!!
★★★★★ in Apple Podcasts by Nategainer from USA on October 11, 2018
I love all of the information on different dinosaur species as well as the opportunity to keep up do date on current dinosaur news! One of my top favorite podcasts, and I listen to A LOT of podcasts!
Very informative
★★★★★ in Apple Podcasts by The_Anomaly from USA on October 3, 2018
THE BEST podcast for overall dinosaur science and pop culture news. Hosts are lovely to listen to
They Know Dino (and so can you!)
★★★★★ in Apple Podcasts by GinjaNinja017 from USA on August 7, 2018
As a kid who never grew out of her dinosaur phase, I love this podcast. The hosts are very professional and the discussion is at a good level for me (casual enthusiast, skims the occasional paper, frequent museum visitor, but no formal paleontology-related education). Garret and Sabrina are interesting and play off of each other really well. I like the dinosaur of the day segment
I Know Dino has also been featured in books:
Get In Touch
To find out more about sponsorship, please contact either Garret or Sabrina at plesiosaur [at] iknowdino [dot] com. (Feel free to ask us about the story behind the non-dinosaur email address.)
